Philips
Head of Digital Marketing, North America (Cambridge, MA)
Cambridge, MA
Mar 19, 2025
Full-time
Full Job Description

Job Title

Head of Digital Marketing, North America (Cambridge, MA)

Job Description

Head of Digital Marketing, North America

You will lead our Digital and eCommerce practice with a focus on E2E omnichannel strategy, supporting our entire North America Health Systems portfolio

Your role:

  • Develop a comprehensive E2E eCommerce and Digital Strategy and Roadmap to grow our North America digital order book by delivering on business and customer impact goals
  • Manage a team of digital experts focused in eCommerce, Customer Nurture, Account Based Marketing, Digital Sales Enablement, Web, and Campaign Activation
  • Work closely with region and business teams across disciplines to build a comprehensive and underpinned holistic strategy while gaining buy-in and alignment to ensure success
  • Leverage digital trends from the healthcare industry (including customer decision journeys), emerging technologies, competitor activities and market dynamics to drive innovation and differentiation
  • Develop and maintain a wide network of internal stakeholders and advocate and negotiate for support across several functions (Businesses, Regions, IT, Supply Chain, Quality, Regulatory, Legal, Centers of Excellence, etc.). Build strong relationships and facilitate open communication to drive consensus and enable successful execution.
  • Work closely with our Global Digital Center of Excellence to advocate for and ensure North America regional opportunities and needs are an integral part of our Philips global digital strategy and enablement
  • Influence digital marketing technology strategy and roadmaps to support North America needs ensuring a fit-for-future

You're the right fit if:

  • Bachelor’s degree in Digital Marketing, Marketing, Business Administration or a related field. MBA preferred.
  • 10+ years of experience in eCommerce/Digital Marketing/Marketing/Sales Operations or similar; Healthcare technology marketing experience a plus
  • Robust omni-channel and Digital and eCommerce experience, developing programs across the E2E customer decision journey and delivering on online sales targets
  • Experience working in a large global company required
  • Strong understanding of the Marketing Technology landscape, with experience defining requirements and driving teams to develop needed solutions to support the digital strategy and customer and stakeholder needs.
  • Performance-oriented mindset with a track record of owning and achieving/exceeding KPIs.
  • You must be able to successfully perform the following minimum Physical, Cognitive and Environmental job requirements with or without accommodation for this position.

How we work together

We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week. Onsite roles require full-time presence in the company’s facilities. Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations.

This is an office role.

About Philips

We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help improve the lives of others.

Philips Transparency Details

The pay range for this position is $176,400 to $282,240

The actual base pay offered may vary within the posted ranges depending on multiple factors including job-related knowledge/skills, experience, business needs, geographical location, and internal equity.

In addition, other compensation, such as an annual incentive bonus, sales commission or long-term incentives may be offered. Employees are eligible to participate in our comprehensive Philips Total Rewards benefits program, which includes a generous PTO, 401k (up to 7% match), HSA (with company contribution), stock purchase plan, education reimbursement and much more. Details about our benefits can be found here.

At Philips, it is not typical for an individual to be hired at or near the top end of the range for their role and compensation decisions are dependent upon the facts and circumstances of each case.

Additional Information

US work authorization is a precondition of employment. The company will not consider candidates who require sponsorship for a work-authorized visa, now or in the future.

Company relocation benefits will not be provided for this position. For this position, you must reside in or within commuting distance to Cambridge, MA.

#LI-OFFICE

This requisition is expected to stay active for 45 days but may close earlier if a successful candidate is selected or business necessity dictates. Interested candidates are encouraged to apply as soon as possible to ensure consideration.

Philips is an Equal Employment and Opportunity Employer/Disabled/Veteran and maintains a drug-free workplace.

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Job Information
Job Category:
Marketing
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Head of Digital Marketing, North America (Cambridge, MA)
Philips
Cambridge, MA
Mar 19, 2025
Full-time
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