Social Commerce Director
This role will be onsite hybrid in NYC by Q2.
Open to relocation.
Position Overview
We are seeking a dynamic and innovative Social Commerce Director to lead our social commerce initiatives. This role will focus on developing and executing strategies to enhance our revenue through social platforms, optimize user journeys, and drive engagement. The ideal candidate will have a deep understanding of social commerce mechanics and a proven track record in revenue growth through channels like TikTok Shop and Instagram Shop.
Key Responsibilities
- Develop and implement a comprehensive social commerce strategy to drive revenue growth across platforms.
- Optimize user journeys and engagement on social media platforms, ensuring a seamless shopping experience.
- Leverage expertise in TikTok Shop and Instagram Shop to enhance brand presence and sales.
- Monitor emerging trends in social commerce and adjust strategies accordingly.
- Collaborate with cross-functional teams to create performance-driven content that resonates with consumers.
- Manage affiliate marketing programs and influencer partnerships to maximize reach and revenue outcomes.
- Lead live shopping experiences, including TikTok Live, to engage customers and drive sales.
- Analyze performance metrics to inform decision-making and improve engagement strategies.
- Establish best practices for social commerce across all channels, focusing on operational nuances and consumer demand.
Qualifications
- Proven experience in social commerce strategy and revenue growth.
- Expertise in TikTok Shop, Instagram Shop, and other social commerce platforms.
- Strong understanding of user journey optimization and engagement techniques.
- Experience with live shopping events and performance marketing.
- Demonstrated success in direct-to-consumer (DTC) selling and digital marketing.
- Excellent leadership skills with a hands-on approach to team management.
- Ability to collaborate effectively across cross-functional teams.
- Knowledge of affiliate marketing and influencer management best practices.
In this position, you may have access to client or customer systems, confidential and/or proprietary information or data. This position is onsite and requires you to work closely with other individuals in a collaborative team environment.
Benefits
20% Bonus, paid out in March (last year was paid at 125% and this year will be 150%). 70% of the bonus is tied to company/business performance, 30% personal.
11 Holidays Annually - 9 (NY Day, Presidents' Day, Memorial Day, July 4, Product Launch Appreciation Day, Labor Day, Thanksgiving + Day After, Christmas and 2 Floating (1 cultural & religious observance, 1 volunteer day)
PTO is generous and starts with 16 days plus 5 sick days (20 days at year 5-9, 25 at 10 year) and Summer Fridays
Benefits: effective day 1 of employment (Vision begins 1st day following month) and key standouts are:
Health/Dental/Vision, $300 fitness reimbursement, FSA/HSA, Care.com membership + 5 backup daycare days per year, Tuition Reimbursement, Parental Leave (14 weeks @ 100% pay for birthing parent // 4 weeks @ 100% pay for non-birthing parent), 401 with match, ESPP program, Associate Discounts, referrals and charitable donations programs.
Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply, but you may also:
Email your resume in Word to:
jennifer.marshall@jobalert.creativecircle.com
**Please do NOT change the email subject line in any way. You must keep the JobID: : KH10-1824278 -- in the email subject line for your application to be considered.***
Jennifer Marshall - Lead Recruiter
For this position, you must be currently authorized to work in the United States without the need for sponsorship for a non-immigrant visa.
This job was first posted by Creative Circle on 08/20/2024 and applications will be accepted on an ongoing basis until the position is filled or closed.
Creative Circle is an Equal Opportunity Employer
All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements. United Healthcare creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Creative Circle.
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